Category: Entrepreneur

Croix Sather Ultra Runner
Endurance, Grit, and the Science of Impossible Goals with Croix Sather (Ep. 78)

Endurance, Grit, and the Science of Impossible Goals with Croix Sather (Ep. 78)

By |

The reason most people don’t achieve their biggest goals isn’t a lack of ability, education, or experience— it’s a mindset problem. It shows up as doubt, resistance, procrastination, and staying busy on the wrong things.

In this episode of Harnessing Your Wealth, Croix Sather shares his incredible feats, including running across America and Death Valley solo, and explores the power of mindset, law of attraction, and perseverance. Discover how mental strength and belief can help overcome physical and emotional challenges to achieve extraordinary goals.

Croix Sather—author, TEDx speaker, and transformation performance coach—has pushed human limits:
• 2,621-mile run across America
• 146-mile non-stop run through Death Valley in 117-degree heat

This conversation will challenge how you think, push you to act, and inspire you to step into your next level.

Takeaways

  • Croix Sather’s journey from a non-runner to ultramarathoner
  • The mental and physical challenges of extreme endurance events
  • The role of mindset, belief, and law of attraction in achieving goals
  • Details of running across America and solo Death Valley run
  • Lessons on perseverance, resilience, and self-empowerment resources
  • And more…

Connect with Croix Sather:

Resources & Previous Episodes of Interest:

Connect with Billy Peterson:

Connect with Cade Peterson: 

Connect with Shaun Peterson: 

 

This presentation is for informational and educational purposes only and should not be construed as individualized investment advice or a recommendation of any particular security, strategy, or investment product. The views and opinions expressed by the guest speaker are solely their own and do not necessarily reflect those of Peterson Wealth. The guest speaker is not affiliated with Peterson Wealth,  and Peterson Wealth does not endorse or guarantee the accuracy of third-party information.  The guest is not paid compensation for their participation; however, he/she may receive a non-cash gift from the firm.  

Peterson Wealth is a registered investment advisor with the SEC. Registration does not imply a certain level of skill or training. Past performance is not indicative of future results. All investments involve risk, including the possible loss of principal.

Any examples or illustrations used in this presentation are hypothetical in nature and for demonstration purposes only. You should consult with your personal financial, tax, or legal advisor before making any investment decisions.

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Educating today's youth in finance.
Financial Wellness and Mind-Body Health for the Next Generation (Ep. 77)

Financial Wellness and Mind-Body Health for the Next Generation (Ep. 77)

By |

In this episode of Harnessing Your Wealth, we discuss the key financial skills young people need—saving, investing, avoiding debt, and setting goals. We highlight our Financial Health & Wellness Bootcamp at Weber State University, a free event where students gain hands-on lessons in financial literacy, wellness, and smart decision-making. Learn how to guide your children toward confidence, independence, and long-term financial awareness, while giving them tools that schools often don’t provide.

Professional advisors should be consulted before implementing any of the options presented. Peterson Weld Services. Peterson Wealth Services is a registered investment advisor. Information presented on this program is believed to be factual and up to date, but we do not guarantee its accuracy, and it should not be regarded as a complete analysis of the subjects discussed.

The guest speaker for this broadcast may or may not be a client of Peterson Wealth. Please note

that non-cash compensation is provided to guests for “to thank them” for their time and sharing their opinions and experiences. References to investment returns are generic in nature and have not taken into account market downturns, advisory fees or other factors that could negatively impact the investment returns.

 

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More
From Horses to High Fashion: The Journey of Allison Lambert (Ep. 73)

From Horses to High Fashion: The Journey of Allison Lambert (Ep. 73)

By |

Allison Lambert shares her journey from a lifelong equestrian to the owner of National Horseman Magazine and founder of Stylish Equestrian. She talks about taking over a family business, innovating within the traditional horse industry, and blending fashion with equestrian life. Allison also reflects on leadership, community, and the lessons learned from her mother while building a successful equestrian brand.

Key moments:

  • Allison’s entrepreneurial journey is marked by self-education and risk-taking.
  • Allison launched Stylish Equestrian to fill a gap in the equestrian fashion market.
  • The equestrian industry is deeply rooted in tradition but requires innovation.
  • Allison values treating her employees well to foster a positive work environment.

About Our Guest:

After growing up competing in the show horse world, Allison Lambert spent nearly two decades working for National Horseman Magazine before purchasing the historic 160-year-old publication in 2014. As the fifth publisher in National Horseman’s longstanding history, she has since led its evolution into the premier luxury media brand of the show horse world. Under her leadership, National Horseman expanded and launched its second title, National Horseman Arabian, further solidifying its influence and reach.

As the founder of Stylish Equestrian, Allison identified a gap in the market for elevated, affordable, thoughtfully curated equestrian retail and created a brand that blends timeless equestrian tradition with modern style. Through strategic growth, creative risk-taking, and deep industry knowledge, she continues to push the equestrian world forward— blending heritage with innovation in ways that resonate with a new generation.

About National Horseman Magazine:

Producing 17 stunning, informative and entertaining issues of the Saddlebred industry’s leading publication is no easy task. From writers and sales representatives to editors and designers, National Horseman’s staff is dedicated to producing an informative and entertaining experience for their readers.

Resources & Previous Episodes of Interest:

Connect with National Horseman and Stylish Equestrian: 

Connect with Billy Peterson:

Connect with Cade Peterson: 

Connect with Shaun Peterson: 

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

BECCA GRABINSKI
Is Doing More Costing You? (Ep. 72)

Is Doing More Costing You? (Ep. 72)

By |

In this conversation, Becca Grabinski shares her powerful journey of self-discovery and explains why energy work is a missing link for many high achievers seeking personal and professional growth. She explores how childhood experiences shape adult patterns, the importance of aligning mind and body, and why intuition plays a critical role in decision-making. Becca also challenges common misconceptions about energy work, emphasizing the shift from external validation to internal acceptance. At the core of the conversation is a key truth: lasting success comes from embodying your future self—before the results arrive. This episode is a must-listen for anyone ready to move beyond hustle and step into alignment, clarity, and true wealth.

About Our Guest:

A mid-western gal moved to Florida on a mission to understand herself, why she is here, what is her purpose, and finding incredible alignment discovered a life changing gift. The gift of pain. She learned what could have been a lifelong lesson and instead seeing life with the light shining on it. She choose to walk through the darkness instead when she couldn’t see a thing and stepping when she couldn’t see the stairs. She has studied under some of the greatest teachers: Tony Robbins, Bob Proctor, Gabby Bernstein, and many more. Becca is the author of two books available on Amazon. Check out the links below for more information!

 Connect with Becca Grabinski:

Previous Episodes of Interest:

Connect with Billy Peterson:

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Race Horsing Trainer Jason Olmstead
From Jockey to Top Trainer: Jason Olmstead’s Winning Formula (Ep. 70)

From Jockey to Top Trainer: Jason Olmstead’s Winning Formula (Ep. 70)

By |

In this exciting 70th episode of Harnessing Your Wealth, host Billy Peterson interviews Jason Olmstead, a prominent horse trainer. Jason Olmstead grew up surrounded by horse racing, with his grandparents training racehorses. His family’s roots in the industry laid the foundation for his future career. “I fell in love with it from day one,” Jason recalls, reflecting on his childhood. Jason shares insights on training philosophies, the significance of soundness in horses, and the loyalty of quarter horse owners. Jason’s training career has been marked by impressive achievements. His ability to maintain long-term relationships with clients has been a key factor in his success. “What I’m most proud of is we still train for a lot of the same people that we originally trained for that gave us our first chances,” he shares. This loyalty and dedication to his clients and their horses have fostered a supportive community around his training stable.

Takeaways

  • Harnessing Your Wealth is about more than just money.
  • Jason Olmsted’s journey in horse racing began with his grandparents.
  • The importance of family support in a racing career.
  • Quarter horses often have more loyal owners than thoroughbreds.
  • Building relationships with riders is key to a successful stable.
  • Learning from mistakes is part of the training process.
  • Fear of failure can drive success in competitive environments.
  • The next generation of riders is essential for the future of racing.

About our Guest:

After a successful career as a jockey, Jason transitioned to training, a move that seemed almost inevitable. Jason Olmstead and his wife Amber own Circle JA Racing Ranch in Pryor, Okla. He had the most Quarter Horse wins of any trainer here in 2023. Jason grew up in horse racing. His grandfather was a trainer and all he ever wanted to do was be a jockey. He has the honor of winning the AQHA Racing’s 2021 Blane Schvaneveldt Champion Trainer award. Jason and Amber Olmstead are among the Class of 2022 inductees into the Canterbury Park Hall of Fame.

More about Jason Olmstead: 

Resources & Previous Episodes of Interest:

Connect with Billy Peterson:

Connect with Cade Peterson: 

Connect with Shaun Peterson: 

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Money Moves For The End of The Year
The Year-End Money Moves Everyone Ignores (Until It’s Too Late) (Ep. 69)

The Year-End Money Moves Everyone Ignores (Until It’s Too Late) (Ep. 69)

By |

Billy and Shaun dive deep into the smartest financial moves to make before the year wraps up—because what you do in these final weeks can seriously impact your taxes, savings, and long-term financial trajectory. In this episode, they break down practical year-end strategies you can actually use: tax planning that keeps more money in your pocket, holiday spending frameworks that prevent budget blowouts, insurance and estate reviews that protect what you’ve built, and goal-setting tactics that set you up for a stronger, more focused year ahead. If you’re ready to take control of your money, avoid avoidable mistakes, and end the year with clarity and confidence, this is the ultimate financial checklist you don’t want to miss.

Key Takeaways:

  • Max out 401(k) contributions while there’s still time.
  • Use tax-loss harvesting to offset capital gains.
  • Leverage charitable giving strategies for extra tax benefits.
  • Protect your holiday budget—spend with intention, not emotion.
  • Audit your top 5 expenses to uncover easy savings.
  • Review and update insurance policies to ensure proper coverage.

Resources & Previous Episodes of Interest:

Connect with Billy Peterson:

Connect with Shaun Peterson: 

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Bill Brady of Troomi
Hidden Dangers in Youth Cell Phone Use with Billy Brady of Troomi (Ep. 68)

Hidden Dangers in Youth Cell Phone Use with Billy Brady of Troomi (Ep. 68)

By |

In this episode of Harnessing Your Wealth, Billy Peterson sits down with Bill Brady, CEO of Troomi, to tackle one of today’s biggest parenting challenges — keeping kids safe in the digital world. They explore how technology can empower and endanger, the innovative tools Troomi offers to protect children online, and how their new wellness chatbot, Troodi, is helping kids build emotional resilience. This powerful conversation is a must-watch for any parent looking to create healthier, safer tech habits at home.

 

About our Guest: 

Since 2018, Bill Brady has focused his career on providing children with healthier solutions for using technology. Once a marketing executive doing work for brands like Google and Netflix, today he is the co-founder and CEO of Troomi, the only kid-safe phone for digital wellness and positive mental health.
As a pioneer in kid-safe technology, Bill recognizes the tech industry’s necessary role in providing solutions that will help stem the youth mental health crisis. Through seven years as a pioneer of the kid-safe tech movement, he has become an expert in helping families navigate the myriad challenges associated with kids, tech, and mental health.
Resources:

Previous Episodes of Interest: 

Connect with Billy Peterson:

 

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Bridle Up Hope
Bridle Up Hope: Changing Lives Through Horses and Habits (Ep. 66)

Bridle Up Hope: Changing Lives Through Horses and Habits (Ep. 66)

By |

In this heartfelt episode, Nicole Holgreen, Executive Director of Bridle Up Hope, shares the powerful story behind the foundation created in memory of Rachel Covey. Through equine-assisted learning, Bridle Up Hope empowers girls and women to build confidence, resilience, and hope—one ride at a time. Nicole opens up about her own path to leadership, the program’s life-changing curriculum, and its growing global reach. Listeners will be inspired by stories of transformation that showcase the healing connection between humans and horses, and the ripple effect of community, compassion, and courage that Bridle Up Hope continues to spread around the world.

About Bridle Up Hope:

Bridle Up Hope blends the healing power of horses with the proven principles of The 7 Habits® to create life-changing experiences for girls and women. At first, Bridle Up Hope was only intended to be a small neighborhood program, but after witnessing amazing transformations, they knew they had to think bigger. To date, 3,500+ girls and women have completed the program and the organization has expanded to 10+ global locations.

About Our Guest: 

Nicole Holgreen is the Executive Director of Bridle Up Hope, a nonprofit organization dedicated to inspiring hope, confidence, and resilience in women through equestrian training and life-skills development. With a strong background in leadership and a deep passion for empowering others, Nicole plays a pivotal role in expanding the organization’s mission and impact.

Nicole is married to Jared Holgreen, and together they have built a loving blended family of four children and two grandchildren. She finds strength and inspiration in her family and brings those same values of connection, perseverance, and hope into her work. Whether in the arena or at home, Nicole is committed to lifting others and helping them discover their inner strength.

Connect with Bridle Up Hope:

Resources & Previous Episodes of Interest:

Connect with Billy Peterson:

Podcast: Play in new window | Download | Embed

Subscribe: RSS | More

Archives

Categories